Samarco: how Stratws organized the restart of strategic management

When Samarco restarted its operations in 2020, the iron ore mining company knew it needed sustainable growth, not just any growth. The obstacle was structural: each area had its own pace and tracking method, with no integrated view of goals and risks.

Samarco is a Brazilian mining company founded in 1977, specializing in iron ore extraction and processing. The company produces iron ore pellets, a raw material for steelmaking, exported to global markets.

What challenges did Samarco face before Stratws?

With complex, spread-out operations, Samarco struggled to align goals across areas and show each employee how their own work connected to company results. The lack of a unified structure for risk and indicator management weighed increasingly on strategic objectives.

To reorganize that management, the company looked to Siteware for a platform that could connect the whole operation: Stratws.

How did Stratws become part of Samarco’s strategic management?

With Stratws, Samarco broke down goals and objectives into performance indicators tracked continuously, and started centralizing goals, indicators, and documents in one place.

The Balanced Scorecard, the Ishikawa diagram, and the Pareto chart, inside Stratws, gave the company the tools to analyze failures, prioritize, and standardize action plans across areas.

For better indicator monitoring, we use Stratws. With it we run monthly management, focused on what needed attention and on month-to-month variations.

To bring that view to every level, Samarco also built dashboards inside Stratws, with a quick visual read of results and improvement points. In periodic meetings, those dashboards started guiding alignment between managers and operators.

What changed in Samarco’s risk and indicator management?

With real-time data and preventive analysis, risk management stopped being an isolated task and became part of the company’s daily routine, helping it anticipate problems before they affect operations.

Centralizing goals and indicators also brought more transparency to tracking results across areas, and Samarco invested in training so teams at every level could use Stratws’ tools day to day.

Samarco’s experience shows what changes when goals, indicators, and risks move out of spreadsheets scattered by area and into a single system, with a method and an owner defined for every point that needs attention.